Do Not Publish
Publishing is optional.
The other day I used Write.as to draft a cover letter in one sitting. Once finished I transferred the letter to a document. What happened to the text in the Write.as editor? I deleted it all.
While clearly intentional, the act surprised me. Never before have I used a CMS in the same way. To write something down in an editor and use elsewhere. Not to publish as a blog post. Not to publish as a status update. Not to keep at all.
As soon as you click send, Write.as becomes a publishing tool. Before that? A writing tool.
Every CMS works that way. There is, however, an underlying teleological bent in a CMS. Writing serves the purpose of publishing. The content is meant to be distributed, whether on your blog or your company's site.
So having a platform where the verb can stand on its own without producing a noun is unique. Write.as' editor has a life of its own. Separating the connection between writing and publishing, it allows you to focus solely on typing out sentences.
Publishing is optional. What a luxury.